A High-Frequency Business Idea

By Marty Nemko

Why has no one done this yet? TV guides are ubiquitous yet there's no radio guide. When getting into your car, wouldn't you like to know what music is playing on which station, who's yelling at whom on talk stations? Just get the local radio stations to e-mail you their program listings--they should be eager because you're offering them free publicity. Then sell the listings to newspapers to publish in their papers. For additional income, publish an advertising-funded radio guide, distributed free at supermarkets. Would someone care to tell me why someone hasn't created a radio guide by now?